While you still may not be able to meet the price of the local big box, you can offer customers online the shopping experience you have worked so hard to perfect in-store.
Mark and Patty Williams set up programs to bring customers back to the dealership for purchases and equipment assistance.
Following the online shopping trend, Rotary is offering their dealers a way to connect customers with their products via the Internet.
Through torodealer.com, qualifying Toro dealers can now effectively compete with online retailers and reach a new customer base.
Wright will soon manufacture stand-on mowers to be sold under the John Deere brand. While some might think the partnership will take away the Wright dealers’ claim to having the best stand-on mower, it could also have its upsides.
Quite a few dealers took it on the chin this year, but remain upbeat about their prospects in 2013.
Five steps to effectively promote service early in the year and ease the pain of spring surges.