Cub Cadet is urging consumers to take their Test Drive Challenge. The Test Drive Challenge tour starts on February 17 and will visit select The Home Depot, Tractor Supply Company and independent Authorized Cub Cadet Dealership locations throughout the country. Committed to giving consumers a choice, Cub Cadet will offer test drives at any time via a virtual test drive, and at more than 1,500 dealer locations nationwide.
"The Cub Cadet Test Drive Challenge is all about giving people the opportunity to see for themselves the advanced technology and premium quality behind Cub Cadet’s 2012 product line," said Jeff Salamon, director of marketing, Cub Cadet. “While many people may not consider a test drive part of the typical riding mower purchase process, we’re confident that one experience on a Cub will prove that Cub Cadet is the smartest choice in the industry."
The Cub Cadet Test Drive Challenge tractor-trailer, leading the multi-city tour, will be stocked full of new 2012 products, including the new RZT S (residential zero-turn rider with four-wheel steer and steering wheel control) and the Series 1000 lawn and garden tractor featuring Electronic Power Steering (EPS). Throughout the tour, visitors will have the chance to jump on a zero-turn rider or lawn and garden tractor and talk to experts about product features, service tips and finance options.
At all Test Drive Challenge tour events, a variety of prizes, such as exclusive CubGear, will also be available. Customers will receive a free gift for stopping by and a free Cub Cadet Test Drive Challenge t-shirt for taking a test drive. The Cub Cadet Test Drive Challenge truck will visit the following markets:
- February 17 – 23: Charlotte, N.C.
- February 24 – 25: Greensboro, N.C.
- March 1 – 12: Knoxville, Tenn.
- March 14 – 19: Tri-Cities, Va. – Tenn.
- March 22 – 25: Lexington, Ky.
- April 6 - 10: Charleston-Huntington, W.Va.
- April 13 – 15: Carksburg-Weston, W.Va.
- April 16: Parkersburg, W.Va.
- April 19 – 23: Youngstown, Ohio
- April 26 – May 14: Cleveland/Akron/Canton, Ohio
- May 18 – 20: Detroit, Mich.
- May 22 – 31: Flint-Saginaw-Bay City, Mich.
For information on additional dates to be added in June, visit www.CubCadet.com/tour.
