William Haddad is VP of Product & Strategy at Scorpion, where he leads product development across marketing technology, data integrations and field service tools designed to help local businesses grow.
With over ten years of experience in digital marketing, he’s worked with hundreds of small businesses on everything from paid search and SEO to branding, web design, and campaign strategy. William approaches marketing through the lens of product—building systems that connect data, platforms, and outcomes in ways that actually make sense for business owners. He’s passionate about helping local service businesses simplify their marketing, understand what’s working, and get better results without wasting time or money.