UPDATE MARCH 16, 2015 : Jennifer Shannon, president of Associa Advantage Inc., answered some questions regarding the recent partnership between Associa and BrightView.
Q: Had Associa been working with Brickman and/or ValleyCrest prior to this new deal?
Yes. Brickman and Valley Crest were both Associa Advantage partners. Prior to this exclusive partnership, they had separate agreements with us.
Q: What were the key factors leading you to conclude that an exclusive deal with BrightView made sense for Associa and its clients? Was price a determining factor?
We want to present the highest-quality vendors to our homeowners. By entering into this exclusive partnership, we hope to provide a continuity of care to our communities.
Q: Did you look at any other possible landscaping service providers?
Yes. In the past we have had other landscape providers in the Associa Advantage program.
Q: How long will this new deal last? A year?
We have a good history of working with both companies and we hope to continue to do so.
Q: Geographically, how far does this deal reach, how many states/markets, etc.?
This is a national deal. It encompasses the entire country.
MARCH 5, 2015 – Associa, a Dallas-based community association management firm with over 9,000 employees operating more than 170 branch offices in the United States, Mexico, Canada and the United Arab Emirates, has formed an alliance with the recently merged Brickman/ValleyCrest. Now calling itself BrightView, the company is now Associa's exclusive landscaping provider for its 4 million residents across the country.
"Brickman/ValleyCrest is already at the top of its class as a landscaping provider and we are proud to tell our communities that they'll be receiving service from the best in the business," says Associa Executive vice president and COO Joey Carona. "Unsurpassed service is what we promise to the associations we manage and this new alliance ensures that the landscaping within our communities will live up to that."
"We're really pleased to have the opportunity to work with the Associa family. Our values are very similar to Associa's. Our teams care deeply about our clients and the communities we live and work in," says Brickman/ValleyCrest CEO Andrew Kerin. "We take a great deal of pride in understanding each community's needs and offering solutions that matter most to residents. We are very excited to have the opportunity to make a positive impact for millions of residents."