Create a free Green Industry Pros account to continue reading

How To Grow Sales By Selling Solutions

Memphis contractor Michael Hatcher from Hatcher & Associates discusses how his solutions-based selling model is helping his company grow residential design/build sales.

Gregwartgow 10278300 Headshot
Gregg Wartgow
Dec 17, 2010
Michael Hatcher & Associates

Memphis contractor Michael Hatcher from Hatcher & Associates discusses how his solutions-based selling model is helping his company grow residential design/build sales.


Latest in Marketing
Adobe Stock 276360466
Study Says: Track Jobs, Not Leads
August 31, 2026
Simpro Rain 56kf9v I2zt[1]
Simpro Group Launches RAIN, New Features For Lightning Platform
August 10, 2026
Adobe Stock 415525337
Survey: Gap In How Home Service Companies' Perception Of The Customer Communications Experience
July 17, 2026
Adobe Stock 756792469
How To Market Your Landscape Company In The Age of AI
July 2, 2026
Related Stories
Michael Hatcher (right) with Jeff Peterman, landscape construction manager
Industry Updates
Landscaping, Learning & Urban Agriculture
YouthBuild students work with the Michael Hatcher & Associates install crew on a landscaping project at a health center.
Design-Build
Memphis Landscaper Helping Expose Youth to Landscaping Careers
Dowkicksoffrebateprogram 10266134
Marketing
Dow Kicks Off Rebate Program
Ariensintroducesnewcompanylogo 10266139
Marketing
Ariens Introduces New Company Logo
More in Marketing
Marketing
Study Says: Track Jobs, Not Leads
Lachi Media
According to a study, home services contractors are 4x as likely to lose money on ads when they track leads instead of jobs.
Adobe Stock 276360466
Software & Technology
Simpro Group Launches RAIN, New Features For Lightning Platform
Simpro Group
RAIN delivers Cooper AI's promise: dozens of killer features proving Lightning platform's revolutionary speed.
Simpro Rain 56kf9v I2zt[1]
Marketing
Bob Phibbs
Marketing
Keyword Connects
Marketing
Todd Bairstow
Marketing
Barbara Weltman
Marketing
Joy Gendusa
Marketing
George Dans
Marketing
Survey: Gap In How Home Service Companies' Perception Of The Customer Communications Experience
Moneypenny
When considering factors that determine loyalty to a company, speed of response (36%) and “quality I can rely on” (32%) rank more highly with consumers than trusting the brand (30%).
Adobe Stock 415525337
Marketing
Marti MacGibbon
Marketing
How To Market Your Landscape Company In The Age of AI
JRS Mar/Com
Customer search patterns are changing from short searches to detailed questions, but their needs for lawncare services remain the same. It's time to adapt.
Adobe Stock 756792469
Marketing
The Problem With The Search-Engine Model
Midwest Lawn Care
How local referral platforms are reshaping lawn care marketing in the Midwest.
Adobe Stock 1111595226
Page 1 of 23
Next Page