Yanmar Compact Equipment North America, encompassing the Yanmar Compact Equipment and ASV Holdings Inc. brands recently announced Tate Johnson as president, Lee Thole as director of aftermarket and David Gannon as director of channel development.
Johnson joined the organization as commercial director in September 2020, overseeing sales, national accounts, channel development and marketing. He brought extensive leadership experience with deep technical, channel development and business leadership expertise within the commercial industry. As president, Johnson will lead and further develop the growth initiatives for the company as the two brands progress in a joint vision of Yanmar Compact Equipment North America.
“We have assembled a strong team committed to the ASV and Yanmar brands and focused on serving all of our stakeholders,” Johnson says. “This group of leaders will continue to drive the business and achieve excellent results for our customers, dealers and employees. As we continue to grow, we will seek to provide even more resources and support to our dealers and in turn, the end user customers. The addition of Lee and David is the logical next step.”
Yanmar Compact Equipment North America introduces Lee Thole as director of aftermarket.Yanmar Compact Equipment North America
Yanmar Compact Equipment North America introduces David Gannon as director of channel development.Yanmar Compact Equipment North America
