Ditch Witch Names Top Salesperson

Robbie Royster of Ditch Witch of Virginia has earned the reputation among his customers and colleagues of going the extra mile.

Robbie Royster Ditch Witch Sales Award 58d923cfa593b

Ditch Witch, a Charles Machine Works Company, has honored Robbie Royster of Ditch Witch of Virginia with the prestigious 2016 Lowell Highfill Award – the annual award given to the organization’s salesperson of the year for their outstanding performance in promoting and marketing Ditch Witch products.

Royster began working for the Ditch Witch organization in 1986 as a parts manager at a local dealership branch. Excelling in his role, he was rewarded for his excellent customer dedication with the 2000 Harold Chesnutt Award. He is the only Ditch Witch employee to ever receive both the Harold Chesnutt and Lowell Highfill Awards. Over the years, Royster has capitalized on his superior customer service, moving into a broader sales role for the Virginia dealership, gaining deep-rooted, admired product expertise and knowledge to support and build a broad customer base.

“Robbie has earned the reputation among his customers and colleagues of going the extra mile,” said Jeff Horton, vice president of the Ditch Witch of Virginia dealership. “As one of the hardest-working individuals at our dealership, he pours all his passion and effort into getting the job done. We’re fortunate and proud to have him as a member of our team.”

Ditch Witch of Virginia has locations in Glen Allen, Chesapeake and Manassas, VA, and is celebrating 40 years of service to the underground construction industry this year.

Ditch Witch designs, manufactures and markets a complete line of directional drills, drill pipe, HDD tooling, vacuum excavators, trenchers, chain, teeth and sprockets, mini skid steers and vibratory plows. Handcrafted in the USA, its products are supported by the Ditch Witch dealer network with over 175 locations worldwide.