Fisher Engineering and SnowEx to Run Pink Equipment Promotion in Support of Breast Cancer Awareness Month

The promotion includes a donation for every pink plow and lift arm kit sold and a raffle at the GIE+EXPO.

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Fisher Engineering, the manufacturer of FISHER brand snow removal and ice control equipment, recently announced its support of Breast Cancer Awareness month in partnership with SnowEx.

During the month of October, Fisher Engineering is running a special promotion featuring limited-edition pink FISHER XV2 V-plows and lift arm kits. Fisher Engineering will donate $100 from the sale of each pink XV2 V-plow and $50 from the sale of each pink lift arm kit to the Maine Breast Cancer Coalition, where purchasers can choose to make the donation in memory of a person that has been affected by breast cancer.

In addition, attendees of the 2018 Green Industry & Equipment Expo (GIE+EXPO), October 17 through 19 at the Kentucky Exhibition Center in Louisville, Kentucky, can purchase raffle tickets for a chance to win a limited-edition pink FISHER XV2 V-plow or limited-edition pink SnowEx V-Maxx G2 VX-1500 spreader.

“Our people are very passionate about supporting the awareness, prevention and treatment of breast cancer, a disease that affects not only thousands of families across the country, but also around the world,” said Mark Adamson, executive vice president of commercial snow and ice for Douglas Dynamics. “With help from our brands and customers, we are proud and excited to donate funds raised through the sales of our limited-edition plows and lift arm kits, as well as through the raffle at GIE.”

Tickets for the raffle can be purchased for $10 at the Komen Booth (Booth #28068). Attendees who purchase two tickets will receive a free FIND A CURE knit cap while supplies last. All proceeds from the raffle will be donated to the Kentucky Affiliate of Susan G. Komen. Anyone interested in purchasing a pink plow or lift arm kit can contact their local FISHER dealer.

The booth space for the promotion at GIE+EXPO was donated by Sellers Expositions, and Hedstrom Plastics donated the pink poly hopper for the VX-1500 spreader.